We are excited to participate in Hi Japan 2023 from October 4th to October 6th, 2023, at Tokyo Big Sight Exhibition Center. Visit us at booth 1-195 to explore cutting-edge nutritional and health supplements. As a leading developer and manufacturer in the industry, Keynovo specializes in top-quality nutritional and health food products. Our commitment to innovation and stringent quality control ensures offerings that meet high standards and diverse consumer needs. Engage with our knowledgeable team and discover enriched products promoting overall well-being. From supplements to health-focused snacks, our showcase offers solutions for a balanced lifestyle. For more, visit www.keynovobiotech.com or contact [email protected].

We are pleased to announce our participation in the upcoming FIC Exhibition (China International Food Additives and Ingredients Exhibition) to be held from March 15th to 17th, 2023 in Shanghai. As a leading food processing and trading company with over 20 years of experience in the export industry, we specialize in providing high-quality food additives and ingredients to our customers worldwide. Our extensive range of products includes flavor enhancers, sweeteners, preservatives, emulsifiers, and much more. FIC Exhibition is an excellent platform to showcase our latest product innovations, network with industry professionals, and explore business opportunities. Our team of experts will be available at the event to discuss your business requirements and offer tailored solutions to meet your specific needs. We invite you to visit our booth at the exhibition and discover the unique features of our products. It will be a pleasure to meet you in person and discuss how we can collaborate to achieve mutual growth and success. We look forward to welcoming you at FIC Exhibition 2023.

2023 is the Year of the Rabbit according to the Chinese zodiac, which features a 12-year cycle with each year represented by a specific animal. It's the grandest festival in China, with a week-long （20 - 27, Jan 2023）holiday. The holiday gives us a special opportunity to express personal thanks to our partners who are our friends as well. People like you make the business a real pleasure. Many thanks for your cooperation in 2022. Very happy to tell you that in 2023, Keynovo will celebrate its 20th birthday. Since its establishment in 2003, Keynovo has been deeply involved in the Plant Extracts & Food Supplements & Cosmetic Ingredients industry. For 20 years, we are supplying professional products and quality services to 6000+ customers in 70+ countries around the world. In the future, Keynovo will hold on to the original aspiration, celebrate the development of the global food industry, and grow with you together. Happy New Year once again! Keynovo will always be your best partner in China! See you in 2023! Keynovo Grupe

Happy New Year 2023 Dear Friends, 2023 is coming, we will have a three-day holiday from December 31, 2022 to January 2, 2023. Before we flip the page to 2023, we want to thank our customers who have stayed with us throughout this year. In 2022, our company nearly doubled in size as we hired more talented folks to be able to push the vision of Keynovo forward and work towards providing top-notch services to our customers. Our products occupied a solid position in terms of both quality and logistics service. Include Hyaluronic, Citric Acid Anhydrous, Citric Acid Monohydrate, Creatine Monohydrate, etc. For the year 2023, in international cooperation, Keynovo will constantly develop products and upgrade technologies in order to present itself in new markets. Regarding positioning, Keynovo has been able to maintain its position as a leader in China in terms of quality control with our new factory systems, as well as the role of challenger in the global market. As an essential participant in the food additives industry, Keynovo has been committed to exploring innovative applications of food ingredients and healthy nutrition for a long time to help partners bring the best experience to consumers. We are ready to meet up with you at the International exhibitions in 2023. As the year draws to a close, we’re looking forward to working and meeting up with you in 2023. From all of us here at Keynovo, we wish you and your family a healthy and happy holiday season! Happy New Year! Best Regards, Keynovo Group

If there’s one place to discover thousands of F&B ingredients, alternatives and innovative solutions, build new partnerships with suppliers or buyers, network with experts and leaders, generate new leads, access several hours of content focused on hot trends and be a part of a community driving change and innovation to build a sustainable food future, it is Fi Europe. Fi Europe co-located with Hi Europe returns to France this year from 6-8 December. For the first time, the leading ingredients exhibition will take place at Paris Expo Porte de Versailles – occupying four halls with more than 1,200 exhibitors, ranging from leading ingredients suppliers through to highly specialized newcomers. The in-person show will be framed and supported by an extensive online event, giving attendees countless opportunities and greater flexibility to source, connect and innovate – be it virtually, in-person or both.

In-cosmetics Asia is the leading Asian event for personal care ingredients. Every year international suppliers showcase their products to more than 6,000 Asian cosmetic manufacturers and distributors. Over past November 1-3,Bangkok become the meeting hub for the cosmetic and personal care industry, bringing together exhibiting ingredient suppliers and visiting manufacturers keen to source ingredients, learn, network and do business. Keynovo as an industry and trade company that supplies cosmetic ingredients to the world, we are sincerely your supplier.

Why phycocyanin is so popular Studies have shown that blue-toned foods can suppress appetite and give people a sense of full pigmentation. But drinks with gradient colors or lighter shades of blue may bring back the desire to taste. Spirulina, the raw material of cyanobacterial protein, is a health food ingredient Status of foreign regulations: United States (1) Aqueous extracts of cyanobacteria (Spirulina maxima and Spirulina obtusifolia) rich in phycocyanin are GRAS certified (GRN No. 424)[1] Use: All food ingredients except infant formula and foods under the jurisdiction of the USDA, up to 250 mg/serving   (2) Spirulina extract with phycocyanin as the main coloring component is exempt from certification when used as color additives[2 Scope of use: coloring of confectionery (including candy and chewing gum), frosting, ice cream and frozen desserts, dessert coatings and toppings, beverage mixtures and powders, yogurt, custard sauces, puddings, white cheese, gelatin, bread crumbs, ready-to-eat - edible cereals (excluding puffed cereals), coating formulations applied to dietary supplement tablets and capsules at levels in accordance with Good Manufacturing Practices (GMP), and seasonally to hard-boiled eggshells, except that it cannot be used to color food as characterized by section 401 of the Federal Food, Drug, and Cosmetic Act unless the added color is authorized for use by these standards   Japan Spirulina pigment (a substance based on phycocyanin extracted from Spirulina) is an existing additive and can be used as a coloring agent [3]   Korea Ministry of Food and Drug Safety Algae blue pigment (obtained from Spirulina obtusifolia, the main pigment is algocyanin) is a food additive [4]   Singapore Food Authority Spirulina extract or cyanobacterial cyanidin extracted from Spirulina is a food additive permitted by Singapore food regulations[5] Requirements: lead content ≤ 2 mg/kg; arsenic content ≤ 2 mg/kg; mercury content ≤ 1 mg/kg; negative for microcystins[6] What are the effects of phycocyanin (1) Antioxidant. Many literatures have shown that phycocyanin has antioxidant activity in scavenging hydroxyl radicals and hydroperoxyl radicals. In addition to this, it has also been reported to have some degree of antioxidant modulating effects. By establishing a mouse model of oxidative damage induced by adriamycin (*Note), some researchers found that the treatment of model mice with phycocyanin showed a significant reduction in the level of reactive oxygen species in the treated group compared to the control group. (2) Adjuvant protective function against radiation hazard. Researchers studied the protective effect of algal cyanobacteria on radiation-induced oxidative damage by establishing a mouse model of X-ray radiation damage, and the experimental results showed that algal cyanobacteria could improve the antioxidant capacity of mice, reduce the oxidative damage caused by radiation, and have a better protective effect on radi...

What is Methylsulfonylmethane (MSM) Methylsulfonylmethane (MSM) is a chemical that occurs naturally in humans, as well as some green plants and animals. It can also be made in a lab. MSM might supply sulfur to make other chemicals in the body. But there is no recommended dietary allowance (RDA) for MSM or sulfur, and sulfur deficiency is not a known condition. People commonly use MSM for osteoarthritis. It is also used for pain, swelling, aging skin, hay fever, and many other conditions, but there is no good scientific evidence to support most of these uses. Don't confuse MSM with DMSO (Dimethylsulfoxide). They are not the same compound. How effective is it? Natural Medicines Comprehensive Database rates effectiveness based on scientific evidence according to the following scale: Effective, Likely Effective, Possibly Effective, Possibly Ineffective, Likely Ineffective, Ineffective, and Insufficient Evidence to Rate. The effectiveness ratings for METHYLSULFONYLMETHANE (MSM) are as follows: Possibly effective for... Osteoarthritis. Taking MSM by mouth, alone or together with other ingredients such as glucosamine, can slightly reduce pain and swelling and improve function in people with osteoarthritis. Possibly ineffective for... Poor circulation that can cause the legs to swell (chronic venous insufficiency or CVI). Applying MSM and EDTA to the skin can reduce swelling in people with CVI. But applying MSM alone seems to make swelling worse. There is interest in using MSM for a number of other purposes, but there isn't enough reliable information to say whether it might be helpful. Is it safe? When taken by mouth: MSM is possibly safe when used for up to 6 months. In some people, MSM might cause nausea, diarrhea, bloating, and stomach discomfort. When applied to the skin: MSM is possibly safe when used in combination with other ingredients, such as silymarin or hyaluronic acid and tea tree oil, for up to 20 days. Special precautions & warnings: Pregnancy and breast-feeding: There isn't enough reliable information to know if MSM is safe to use when pregnant or breast feeding. Stay on the safe side and avoid use. Varicose veins and other circulatory problems (chronic venous insufficiency): Applying a lotion that contains MSM to the lower limbs can increase swelling and pain in people with varicose veins and other circulatory problems. Are there interactions with medications? It is not known if this product interacts with any medicines. Before taking this product, talk with your health professional if you take any medications. Are there interactions with herbs and supplements? There are no known interactions with herbs and supplements. Are there interactions with foods? There are no known interactions with foods.